{"id":2015,"date":"2010-11-21T07:00:23","date_gmt":"2010-11-21T07:00:23","guid":{"rendered":"http:\/\/www.ukhomeideas.co.uk\/ideas\/kitchen\/kitchen-accessories\/brita-filtered-water-directly-to-your-kitchen"},"modified":"2010-11-21T07:00:55","modified_gmt":"2010-11-21T07:00:55","slug":"brita-filtered-water-directly-to-your-kitchen","status":"publish","type":"post","link":"http:\/\/www.ukhomeideas.co.uk\/ideas\/kitchen\/kitchen-accessories\/brita-filtered-water-directly-to-your-kitchen\/","title":{"rendered":"BRITA Filtered Water Directly To Your Kitchen"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.ukhomeideas.co.uk\/images\/brita\/active-plus.jpg\" class=\"right\" alt=\" BRITA Filtered Water Directly To Your Kitchen  \" \/>BRITA is launching their new On Line Active and On Line Active Plus filter solutions to deliver the best quality filtered water on-demand, for the home.<\/p>\n<p>The new products provide the ultimate convenience of BRITA filtered water on-demand, either through your existing kitchen tap, or through a dedicated BRITA water dispenser.<\/p>\n<p>Smart, green and economical, these hydration solutions will appeal to all UK households, who want great tasting water without any delay:<\/p>\n<p><strong>On Line Active Plus<\/strong> comes complete with a stylish stainless-steel BRITA filtered water dispenser that sits alongside a normal kitchen tap.<\/p>\n<ul>\n<li>The On Line Active Plus filter cartridge has BRITA&#8217;s multi-stage filtration performance &#8211; just like our regular jug cartridges &#8211; reducing limescale, chlorine, metals such as lead, copper and aluminium and organic impurities.<\/li>\n<\/ul>\n<ul>\n<li>Limescale reduction, in particular, ensures hot drinks develop a better taste and aroma and also protects appliances such as kettles and coffee makers from limescale build-up, saving energy during use and making them last longer.<\/li>\n<\/ul>\n<p><strong>The second new product, On Line Active,<\/strong> is BRITA&#8217;s first retrofit filter solution for UK domestic taps, delivering BRITA carbon-filtered water from any kitchen tap.<\/p>\n<ul>\n<li>The On Line Active reduces chlorine and organic impurities improving the taste, smell and appearance of tap water.<\/li>\n<\/ul>\n<ul>\n<li>Both products also benefit from fully recyclable filter cartridges, thereby offering a sustainable hydration solution for any consumer.<\/li>\n<\/ul>\n<p>BRITA\u00c2\u00ae is a leading name in water filtration and the new On Line Active and On Line Active Plus products, reinforce this reputation for innovative products, with a level of convenience that puts them right at the centre of the modern, sustainable, health-conscious home.<\/p>\n<p>Designed to suit your water requirements, the new BRITA products are set to become the new standard in quality water for the home.<\/p>\n<p>For more information on the <a href=\"http:\/\/www.brita.co.uk\/taps\/?menu=online_active\" title=\"Brita Water Filtration\">BRITA On Line Active products<\/a>, please visit the website.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BRITA is launching their new On Line Active and On Line Active Plus filter solutions to deliver the best quality filtered water on-demand, for the home. The new products provide the ultimate convenience of BRITA filtered water on-demand, either through your existing kitchen tap, or through a dedicated BRITA water dispenser. Smart, green and economical, these hydration solutions will appeal to all UK households, who want great tasting water without any delay: On Line Active Plus comes complete with a stylish stainless-steel BRITA filtered water dispenser that sits alongside a normal kitchen tap. The On Line Active Plus filter cartridge &hellip; <a href=\"http:\/\/www.ukhomeideas.co.uk\/ideas\/kitchen\/kitchen-accessories\/brita-filtered-water-directly-to-your-kitchen\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[186,187],"tags":[],"_links":{"self":[{"href":"http:\/\/www.ukhomeideas.co.uk\/ideas\/wp-json\/wp\/v2\/posts\/2015"}],"collection":[{"href":"http:\/\/www.ukhomeideas.co.uk\/ideas\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.ukhomeideas.co.uk\/ideas\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.ukhomeideas.co.uk\/ideas\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/www.ukhomeideas.co.uk\/ideas\/wp-json\/wp\/v2\/comments?post=2015"}],"version-history":[{"count":0,"href":"http:\/\/www.ukhomeideas.co.uk\/ideas\/wp-json\/wp\/v2\/posts\/2015\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.ukhomeideas.co.uk\/ideas\/wp-json\/wp\/v2\/media?parent=2015"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.ukhomeideas.co.uk\/ideas\/wp-json\/wp\/v2\/categories?post=2015"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.ukhomeideas.co.uk\/ideas\/wp-json\/wp\/v2\/tags?post=2015"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}